— PROJECT NAME

King Vegan

— ROLE

Color Direction

Material Design

— DATE

07/02/2022

The KING Plantinum 21 Vegan is aimed at players looking for animal-free products and features KINGForm technology, a structure that fuses with the vegan leather upper in key contact areas to provide superior feel and responsiveness. The PEBA outsole is made without the use of any animal-based adhesives, with all prints on the boot using only vegan pigments.

Taking huge strides in the quest for sustainability, PUMA have unveiled the King Platinum ‘Vegan’, recreating the classic boot from 100 percent vegan materials and starting a new chapter in the iconic silo’s storied history.